Blame it on Marketing ™
Do you ever feel like it's always marketing at fault? We know the feeling. We can't afford more therapy so we decided to collect all the ridiculous things that marketers hear and invite our friends to chat about them. If you want to hear us (Emma and Ruta) rant about sometimes funny sometimes serious topics this is the place for you.
Blame it on Marketing ™
Latest Episodes
Are you actually marketing to your customers? | Episode 117 with Janis Thomas
Are you actually marketing to your customers… or the customers you wish you had? 👀In this episode of Blame It On Marketing, Emma and Ruta are joined by Janis Thomas to talk about one of marketing’s favourite delusions: thinking we know ...
Stop Buying Leads: Why spending more stopped working | E116 with Steve Armenti
What if spending more on marketing is actually making your marketing worse? 😅In this episode of Blame It On Marketing, Emma and Ruta are joined by Steve Armenti, lifelong marketer and founder of twelth agency, to talk about the big B2B trap...
What is Creativity in 2026 | E115 with Alyssia Smith & Phoebe Dunsmore
Is creativity really about coming up with beautiful campaigns—or is it simply finding clever ways to solve difficult problems?In this special in-person episode, Emma and Ruta are joined by the team behind Technology for Marketing and eCo...
Marketing = REVENUE | E114 with Karen Lloyd
Why are we still having to prove that marketing contributes to revenue? 😅 In this episode of Blame It On Marketing, Emma and Ruta are joined by Karen Lloyd, podcast host, recruiter, headhunter and founder of Armstrong Lloyd, to finally...
Content for Conversions | Live with Leadoo with Joe Rogers and Jonny Kenyon
Live recording from the Leadoo Big Conversion Meetup! This episode focuses on the content portion of websites and how that leads to better conversions. We are joined by Joe Rogers, Fractional Head of Content, and Jonny Kenyon Head of Marketing ...