Blame it on Marketing ™
Do you ever feel like it's always marketing at fault? We know the feeling. We can't afford more therapy so we decided to collect all the ridiculous things that marketers hear and invite our friends to chat about them. If you want to hear us (Emma and Ruta) rant about sometimes funny sometimes serious topics this is the place for you.
Podcasting since 2022 • 95 episodes
Blame it on Marketing ™
Latest Episodes
Safe, Seen, & Paid: What Women in B2B Really Need | E95 with Jane Serra
Why is it still harder for women to be seen, heard, and safe in B2B marketing? 🤔 We work in female-heavy teams, but the mics, panels, and power seats still skew the other way—and it shows up in our careers, our DMs, and even at conferences....
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Season 12
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Episode 95
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44:09
Event Season Survival Kit: What No One Tells Marketers | E94 with Laura Dazon, Phoebe Dunsmore, Sarah Tully
Think events are all free prosecco and LinkedIn photos? 🤔 Behind every smooth show is a sleep-deprived team juggling power sockets, panic emails, and a thousand tiny fires—often at the same time.In this episode, we’re joined by Sarah ...
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Season 12
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Episode 94
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42:49
ROI of B2B Creators—Pricing, Proof & Pitfalls | E93 with Hector Forwood
Why does B2B influencer marketing feel so chaotic right now? 🤔 LinkedIn reach is down, creators are charging enterprise prices, and everyone’s asking how to prove ROI without waiting nine months for a deal to close.In this episode, we’re...
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Season 12
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Episode 93
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42:13
Coping as a Marketer in 2025 | E92 with Work is Weird Now
Why does marketing feel… weird right now? 😵💫 Budgets are tight, algorithms won’t sit still, AI is everywhere, and juniors are somehow expected to be CMOs. So how are marketers actually coping—and still shipping great work?In this episod...
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Season 12
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Episode 92
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50:19
SEO Can't Die and Won't Die | E91 with Sam Dunning
Why have so many leaders written off SEO as “dead”? 🤔 Whether it’s the rise of AI search, fears of fierce competition, or painstaking boardroom battles over budget, the rumour mill keeps churning. But if your ideal buyers still Google for solut...
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Season 12
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Episode 91
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36:57